сво·ї́с·та
adjective, fem. · rare
she who has her own temper, her own order; like no one else in the way she is herself.
“She is svoista, you would not mistake her for anyone.”
Who we are
Svoista begins with a disagreement. Fashion keeps asking what people are wearing and almost never asks who you are. We are building an app that learns your taste and shows you only what is in accord with it. Not an advisor, not an authority. A mirror, rather, showing what you already knew about yourself but had no words for.
We start in Ukraine because this is home, and because Ukrainian brands make things that deserve more than their own circle. We are not a marketplace. There is no basket here and we never hold the purchase. You buy directly from the brand, on its own site.